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Entrepreneurship and Innovation: An Economic Approach
Authored by: Bruce A. McDaniel
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Cloth ISBN: 978-0-7656-0708-9 |
Paper ISBN: 978-0-7656-0709-6 |
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Cloth Price |
Paper Price |
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USD: $90.95 |
USD: $45.95 |
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Available to all countries
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Information: 286pp. Tables, figures, interviews with entrepreneurs, suggested readings, index.
Publication Date: April 2002.
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Comments/Reviews
Description: This is a groundbreaking economic analysis of entrepreneurship and the development process for innovation. The author strives to distinguish the role of the capitalist from that of an entrepreneur, and to show how the actions of the entrepreneur impact new employment, economic growth, and advancements in the overall standard of living. The book provides in-depth discussion of several critical concepts: the economic development of a product; Schumpeter's "temporary monopoly control"; the economic bounds of product and process innovations; and changing production functions. It also develops and integrates an analysis of how innovation-induced modifications in either products or processes affect both short-run and long-run average costs in production. As a special feature, each chapter includes an interview with a successful entrepreneur, and suggested readings are also provided.
Selected Contents: List of Tables and Figures Acknowledgments 1. Introduction and Overview The Transformation of Human Activity A Brief Economic History of Entrepreneurship in America A Brief Outline of the Remaining Chapters Entrepreneurial Biography 1: Robert Walker 2. Capatalism and Entrepreneurship: Economic Differences The Use of the Term "Entrepreneurship" in Economics Evaluating Risk Risk of the Capitalist and Risk of the Entrepreneur Entrepreneurial Biography 2: Barbara Houghteling 3. Entrepreneurship and Innovation Schumpetarian Analysis of Innovation Evolutionary and Revolutionary Innovations Characteristics of the Entrepreneur Entrepreneurial Biography 3: Maurice McDaniel 4. Economic Development of a Product In Search of a Product: Research, Development, Demonstration and Commercialization The Role of Research and Development Assuring the Success of Marketable Products Entrepreneurial Biography 4: Troy McWhinney 5. Innovations in Products Temporary Monopoly Control Competitors and Reverse Engineering The Need to Discover New Input Suppliers Attaining and Maintaining Temporary Monopoly Control Entrepreneurial Biography 5: Gordon Hannaford 6. Innovations in Process Standardizing the Product and Streamlining the Production Process Input Changes in the Production Process Moving from the Batch to the Flow Process Entrepreneurial Biography 6: Tim Galloway 7. Integration of Product and Process Innovations Stages of Integration Timeline for Product and Process Innovations Economies of Scale, Economies of Scope and Economies of Integration Entrepreneurial Biography 7: Tom O'Gorman 8. Technology and Economics: A Multidisciplinary Approach to Innovations Implementing Technology into Innovations Using Management and Economics Technology and Innovations Used to Reduce Time Lags in the Development of Marketable Products Examples of Technology Used to Develop Better and Cheaper Products Entrepreneurial Biography 8: George Lundeen 9. Microeconomics and Innovations Changing the Production Function Bringing About New Products and New Markets Changing Economic Theory to Incorporate the Entrepreneur and Innovations Entrepreneurial Biography 9: Linda Ligon 10. Economic Sources of Innovations User-Led Innovations Producer-Led Innovations Government Research and Development for Innovations Entrepreneurial Biography 10: Chuck Freitag 11. The Entrepreneur in the American Economy Summary and Conclusions Entrepreneurial Biography 11: John Freeman Suggested Readings Index
Comment(s): "This is a great book on entrepreneurship for academicians and practitioners. Professor McDaniel develops the basic concepts and tools of analysis and then goes to length to apply them to a variety of cases. The book is well organized and easy to read. It can be used as an undergraduate text and it can be used by an aspiring entrepreneur." -- Wali I. Mondal, Ph.D., Lead Faculty Economics and Director of Research, School of Business, University of Redlands, and President, American Society of Business
Review(s): ... interviews alone make this book valuable to researchers in entrepreneurship. Recommended for academic collections, upper-division undergraduate and up. Choice
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