|
|
Problems of Post-Communism
Advertising Rates
|
Advertising Contact: Barbara Ladd
Tel: 914-273-1800 / Fax: 914-273-2106
E-mail: bladd@mesharpe.com
Rates effective January 2006
| Space |
Ad Size |
General Rates |
Publisher’s Rates |
 |
|
1x |
3x |
6x |
1x |
3x |
6x |
| Full page |
7” x 10” |
$750 | $675
| $635 |
$500 | $450 |
$425 |
| 1/2-p. vert |
3.33” x 9.25” |
400 |
360 |
340 |
300 |
270 |
255 |
| 1/2-p. horiz |
7“ x 4.25“ |
400 |
360 |
340 |
300 |
270 |
255 |
| 1/4 page |
3.33“ x 4.6“ |
225 |
200 |
190 |
200 |
180 |
170 |
|
|
| Inside covers |
7” x 10” |
950 |
864 |
786 |
700 |
637 |
579 |
| Outside back |
7“ x 10” |
950 |
864 |
786 |
700 |
637 |
579 |
* Second color option: PMS 349c green — Must send disk with original file, fonts, art, and separations.
Trim size: 8.5” x 11” — no bleed.
Preferred formats: PDF or tiff files are preferred. Please •
be sure to imbed fonts and art • also, advise which version of Acrobat is
used • and include a proof copy of your ad. Black and white only. 133-line
screen. Files may be sent by email to: bladd@mesharpe.com; fax proof copy
to B. Ladd at 914-273-2106. Or, send file on a disk or CD-ROM together with
a proof copy to: B. Ladd, Advertising Manager, M.E. Sharpe Inc.,
80 Business Park Drive, Armonk, NY 10504.
Other: Advertisers will be charged $40 on ads sent as
camera-ready or film.
January/February — space reservation: 11/15;
material: 11/21
March/April — space reservation: 1/15; material: 1/21
May/June — space reservation: 3/15; material: 3/21
July/August — space reservation: 5/15; material: 5/21
September/October — space reservation: 7/15; material: 7/21
November/December — space reservation: 9/15; material: 9/21
|
COPY AND CONTRACT REGULATIONS |
Advertising is subject to publisher’s approval and must conform to U.S. postal regulations for second-class publications. Advertiser assumes all liability for advertising content. Publisher reserves the right to identify as advertising all copy simulating editorial matter.+ Contract cancellations accepted before the closing date, except that the advertiser will be charged for publisher’s actual expenses, if any, in the advertiser’s behalf. Special positions awarded according to date of receipt of insertion order and are non-cancellable. Advertiser and advertising agency assume liability for ad content and for any claims arising.
|
COMMISSIONS, DISCOUNTS, FEES |
Standard 15% commission to recognized agencies is computed on space and position. Mechanical charges are non-commissionable; bind-in charges and fees for card are commissionable. Mechanical costs for stripping, typesetting, AA’s, etc. are billed plus 15% service charge. Rates are protected for space contracted before a rate increase takes effect if insertions are made within six months of rate increase. First-time advertisers must prepay. Payment should be made by check or money order in U.S. funds drawn on a U.S. bank, or with any of these major credit cards: American Express, Mastercard, and Visa.
Contact Thor Information Services, P.O.
Box 1167, 3032 State Road 28, Old Forge, NY 13420-1167
Tel: 315-369-3872 Fax: 315-369-2330 Email: thorshannon@frontiernet.net
|
